Visit at the Miami Boat Show!

We are exhibiting at the 2011 Miami International Boat Show, stop by and say hi!!!  Our booth is Q43 in the main convention center building, looking forward to seeing you! Team


EPA Expands E15 Rule

The U.S. Environmental Protection Agency today waived a limitation on selling gasoline that contains more than 10 percent ethanol for model-year 2001 through 2006 cars, SUVs and light pickup trucks.

The agency also announced that no waiver is being granted this year for E15 use in any motorcycles, heavy-duty vehicles or non-road engines, including boat engines, because current testing data do not support such a waiver.

Although today’s waiver excludes marine engines and other non-road engines, the National Marine Manufacturers Association said it continues to be concerned that EPA does not plan to take significant steps to address anticipated problems with consumer confusion and the risk of misfueling.

"EPA’s decision to permit the use of E15 for even more on-road vehicles greatly increases the likelihood of misfueling for boats and other small engines," NMMA president Thom Dammrich said in a statement. "NMMA is very disappointed that EPA has decided to move forward with E15 without mechanisms in place to protect consumers from confusion at the gas pump, as well as the product failures that could be a likely result of misfueling with E15."

Today’s decision comes on the heels of an Oct. 13, 2010 decision in which the EPA approved a waiver allowing the use of E15 for model-year 2007 and newer cars and light trucks. EPA granted the waiver after considering the E15 petition submitted by Growth Energy and 54 ethanol manufacturers in March 2009.

"Recently completed testing and data analysis show that E15 does not harm emissions control equipment in newer cars and light trucks," EPA administrator Lisa Jackson said in regard to today’s decision. "Wherever sound science and the law support steps to allow more homegrown fuels in America’s vehicles, this administration takes those steps."

In December, the NMMA filed suit in the U.S. Court of Appeals for the D.C. Circuit, challenging the EPA’s earlier decision to approve E15 for model-year 2007 and newer motor vehicles. The NMMA joined the Outdoor Power Equipment Institute, the Alliance of Automobile Manufacturers and the Association of International Automobile Manufacturers in a newly formed coalition called the Engine Products Group in pursuing this legal challenge.

The NMMA said today it will continue to seek relief in the courts, along with two other groups that have filed similar lawsuits.

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Marine Electronics Leader Offers $300 in Savings On Award‐Winning Multifunction

Displays and Revolutionary Fishfinding and Radar Technology

Nashua, N.H. – Simrad Yachting, a leader in the design and manufacture of worldclass marine navigation, autopilot, radar, communications and fishfinding systems,  announced today a limited-time Simrad NSE Bonus Pack Rebate Offer on its award winning NSE fishing and navigation bundles. Beginning January 21 through March 13, 2011, consumers who purchase an NSE8 or NSE12 Fishing Pack with a GS15 GPS Antenna and BSM-1 Broadband Sounder™ module – or an NSE8 or NSE12 Navigation Pack, including the GS15 antenna and a BR24 Broadband Radar™ – from an authorized dealer can receive $300 cash back through a consumer mail-in rebate offer.  

“The NSE cash-back bundle promotion offers package deals for our award-winning technology at significant savings,” said Louis Chemi, chief operating officer, Navico Americas. “Both the fishing and navigation bundles feature performance-packed, cutting-edge innovations that will enhance our customers’ safety and productivity on the water. We are thrilled that this special promotion will result in more boaters kicking off the season with some of the best products that Simrad Yachting has to offer.” 

The fully-networkable NSE system is a lightning-fast GPS chartplotter that is fully loaded with embedded cartography for out-of-the-box functionality. The award winning NSE also provides boaters with complete control of a range of onboard integrated functions, including industry-exclusive full autopilot control and StructureScan™ sonar imaging, as well as digital switching, monitoring and control of electronic systems on your boat through BEP Marine’s new CZone™. In addition to the revolutionary BR24 Broadband Radar™ and BSM-1 Broadband Sounder™, the brilliant 8-inch or 12-inch multifunction NSE displays also feature plug-and-play connectivity with the SonicHub™ marine audio server and the WM-2 SIRIUS weather module.  

The NSE Fishing Pack with the BSM-1 Broadband Sounder™ module delivers peerless echo clarity and highly detailed underwater definition for crystal-clear images of individual fish markings and clear separation of fish from other targets, structure, thermoclines and the bottom in shallow and deep water.  

The NSE Navigation Pack features the world’s first recreational marine Frequency Modulated Continuous Wave (FMCW) radome, the BR24 Broadband Radar™. The radar provides superior target definition and target separation in close quarters for the ultimate vessel navigation and collision avoidance safety. Both packs feature the GS15 5Hz GPS antenna that offers boaters advanced performance, industry-leading sensitivity and accuracy as well as faster signal lock times – all in a compact, easyto-install, 3-inch flush-mount case. 

The Simrad NSE Bonus Pack Rebate is only available on NSE fishing and navigation packs purchased in the United States, Canada and Puerto Rico. Rebate forms are available from authorized dealers, or by download from ;  

The NSE8 and NSE12 Fishing Packs have suggested retail prices of $4,129 and $5,429 respectively, while the NSE8 and NSE12 Navigation Packs have suggested retail prices of $5,433 and $6,733 respectively. For more information on the limited time Simrad NSE Bonus Pack Rebate Offer, qualified products or the entire line of Simrad Yachting branded professional-grade marine electronics, please visit">

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NMMA Unveils Dealer Connections Program

CHICAGO – January 11, 2011 – The National Marine Manufacturers Association (NMMA) announced today the launch of Dealer Connections at the 2011 Miami international Boat Show and Strictly Sail Miami, a new initiative created to bring dealers and manufacturers together to forge new relationships and build business. This exclusive opportunity will allow dealers across the nation to meet with top decision makers from the world’s leading brands; schedule meetings with manufacturers with new easy-to-use appointment software; find more brands than in any other single location, with more than 2,000 powerboats and sailboats on display; and test drive brands and models on the open water.

“The Miami International Boat Show & Strictly Sail  brings together key leaders from across the recreational boating industry, making it the ideal location for our new Dealer Connections program,” said Thom Dammrich, president of NMMA. “Dealer Connections will give dealers and manufacturers a rare opportunity to create new business relationships and position themselves for growth.”

for full article clicke here for

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Ranger Boats announced the return of its “Gotcha Covered” retail sales promotion.

It runs through March 31 and is available for buyers of Ranger’s most popular freshwater models. During this period, consumers who buy one of those models from an authorized Ranger dealer will receive a custom-matched deluxe boat cover valued at $900 and a Ranger Owners Group membership, which includes a $100 credit toward member-specific merchandise available through

The $1,000 “Gotcha Covered” incentive is limited to new eligible Ranger boats sold during the promotion’s time frame and powered by Yamaha, Mercury, Evinrude or Suzuki engines. Freshwater models eligible for the promotion include:

  • Z-500 Comanche Series
  • Fisherman Series
  • Z-100 Series
  • Reata Series

Based in Flippin, Ark., Ranger Boats is the nation’s largest manufacturer of fiberglass fishing boats, which include series of bass, multispecies, fish ‘n play and saltwater boats.

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Government Panel Says More Must be Done to Stop Oil Spills

WASHINGTON – The oil industry, Congress and the Obama administration need to do more to reduce the chances of another large-scale oil spill, a presidential panel investigating the BP well blowout concluded Tuesday.

The seven-member panel unanimously endorsed 15 separate recommendations in the wake of the largest offshore oil spill in U.S. history. Many of the proposals will require action by Congress, but some could be done through rulemaking, primarily at the Interior Department  , commissioners said. 

When asked about the likelihood Congress would enact some of its suggestions, especially with a Republican majority in Congress looking to curb government regulation and spending, panel co-chair and former Florida Democratic Senator Bob Graham said that the magnitude of the disaster “would override an ideological preference for less government, less government intrusion, less government cost.”

check out the full article here 

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West Marine Q4 and Year end Report

WATSONVILLE, Calif., Jan 11, 2011 (BUSINESS WIRE) — West Marine, Inc. (Nasdaq:WMAR) today reported net revenues for its 2010 fiscal fourth quarter ended January 1, 2011 of $107.3 million, an increase of $3.4 million, or 3.3%, from net revenues of $103.9 million a year ago. 

Comparable store sales for the fourth quarter increased 1.6% or $1.3 million. Revenues increased $6.4 million from stores opened during fourth quarter 2009 and fiscal year 2010. However, the impact of stores closed during these same periods effectively reduced revenues by $4.8 million. The majority of the closures occurred in connection with the company’s on-going real estate optimization program to evolve into having fewer, larger stores. 

Geoff Eisenberg, Chief Executive Officer of West Marine, said: “We are delighted to have finished 2010 with overall sales growth of 5.8% to $623 million in total net revenues. The revitalization of West Marine during the last few years, in an environment that has been so very challenging for boating, has resulted in both total sales and comparable store growth for six consecutive quarters when you adjust for the calendar shift in 2008 and evaluate the reporting periods so that both 2008 and 2009 are based on the same number of weeks. 

"We were quite pleased with our fourth quarter total net sales growth of 3.3%. While unfavorable weather during November and December negatively impacted us in many markets, we experienced noteworthy increases with some of our key strategies, including our new larger store formats, casual and performance apparel initiatives, expansion of our Port Supply wholesale business through our more than 320 West Marine stores, and our increased focus on 

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THROUGH EXCLUSIVE ONLINE SERVICE Offers In-Depth Information on All Pre-Owned Watercraft

        – Buying a pre-owned powerboat, sailboat or yacht is about to get a lot easier.  Offering reliable Boat History Reports online, enables potential consumers to uncover any hidden or previously unreported problems on all pre-owned watercraft. 
        Founded in 2005, provides extensive reports that include background information on previous hurricane damage, accidents, fires or collisions.  In addition to an in-depth warranty and recall check, these all-inclusive reports will even provide information on watercraft that have been previously run aground, submerged or seized. 
        “This brand new service really enables potential buyers to protect themselves because they now have access to information that was previously unavailable to them,” says Grant Brooks, president of  “It really offers consumers the ability to make a smart decision.”
        Using a boat’s unique HIN (Hull Identification Number), is able to instantly develop a detailed report that outlines the entire history of the individual watercraft. relies on extensive nationwide databases that contain information from both public and private sources in all fifty states.  These databases are constantly expanded and updated.  also offers the “Certified Dealer/Broker Program” which allows boat dealers and brokers to purchase reports when buying pre-owned watercraft for resale. 
        “These reports provide dealers and brokers with a valuable resource because it enables them to make a smart investment decision when purchasing boats on trade-in,” says Brooks.  “They can also rely on these reports as a sales tool to build consumer confidence because they provide third-party objectivity to potential customers.”
        Consumers can obtain a single Boat History Report for just $34.99.  An unlimited report option (for thirty days) is also available for $44.99.

EPA approval of E15 hurts consumers

When you fill up your car, truck, boat, snowmobile, motorcycle, or outdoor power equipment with gasoline, you expect the fuel will be safe and reliable. American petroleum refiners have been manufacturing fuel that meets these expectations for more than 100 years.


Refiners have been in business so long because they understand that customer service must always be their top priority, and that means producing fuels that meet the highest standards of quality.


Unfortunately, the Environmental Protection Agency acted prematurely in October to approve a fuel that has not been adequately tested – a mixture of gasoline and 15 percent ethanol (E15) – for use in cars and light trucks made since the 2007 model year. 


Concerned that E15 may not meet refiners’ high quality standards and could harm the engines owned by the millions of Americans we serve every hour of every day, the National Petrochemical & Refiners Association has filed a lawsuit asking the U.S. Court of Appeals for the District of Columbia Circuit to review and overturn the EPA decision……


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Boat Wrecks

Boat Wrecks can be scary and dangerous and all too often they are a result of user error.  Whether the boat captain is unprepared or just not alert sometimes the variables of the water can get the best of him.  Don’t be a victim yourself, educate yourself with proper boat safety.  Do not let someone get behind the controls of your watercraft when they are not properly trained.  Not only could your boat be in danger but so could your safety.  Hopefully if something bad does happen only your boat will be harmed.  Then what happens to your boat?…… You might ask.  Well the easiest answer is it will probably be salvaged and then you might get some money from your insurance company depending on your negligence.  

Maybe that doesn’t sound too bad to you.  But lets talk about what happens to your boat next.  The boat will probably be bought by a salvage auction company and then auctioned off.  The buyer of the salvaged boat will then fix it up and resell it, probably not disclosing the fact that it was a salvage.  Which depending on the mechanic the boat could be in good working order or shortcuts may have been made.  Then you say to yourself well how does that effect me its not my boat anymore.  Well here is how it effects you: Are you buying a new boat or a used boat with your insurance check? Well if you are buying a used boat how do you know you are not being sold a salvaged boat.  The cycle is easily repeated.  There is one way to know if the boat you are buying has been salvaged, buy a Boat History Report from  Also check out this article with pictures on user error boat wrecks from mad mariner